Consumer Trends
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US RevPAR will decline in 2025: CoStar, Tourism Economics
In their final hotel forecast revision of the year, the companies further downgraded their full-year outlook, now expecting RevPAR to drop 0.4% amid rising costs and policy uncertainty.
By Jenna Graber • Nov. 14, 2025 -
Opinion
How conversational AI is reshaping the hotel guest experience
Conversational AI tools can help reduce stress, boost guest satisfaction and increase loyalty and referral rates, according to Infobip’s Ethan Gustav.
By Ethan Gustav • Nov. 12, 2025 -
US hotels face financial burden following nationwide flight cuts
The FAA’s flight capacity reductions will cost hotels millions each day, with “concerning” losses ahead if the shutdown continues through Thanksgiving, hospitality pros share.
By Jenna Graber • Nov. 7, 2025 -
Hyatt ‘confident’ as luxury drives Q3 RevPAR growth
CEO Mark Hoplamazian said he is encouraged by demand from high-end consumers, as well as pipeline, loyalty and technology developments.
By Jenna Graber • Nov. 6, 2025 -
Hospitality guests’ No. 1 AI concern: the loss of human touch
“When consumers express concern about losing the human touch in hospitality, they aren’t rejecting the technology; they’re rejecting cold service,” Reputation’s Liz Carter said.
By Kristen Doerer • Nov. 6, 2025 -
Choice Hotels looks to international markets as US remains challenged
The company’s international business is now its highest growth opportunity, per CEO Patrick Pacious, as U.S. RevPAR dropped 3.2% year over year in the third quarter.
By Jenna Graber • Nov. 5, 2025 -
Travel industry calls for end to shutdown as Thanksgiving ‘chaos’ looms
The U.S. Travel Association alongside nearly 500 industry organizations sent a letter to congressional leaders asking the government to reopen ahead of one of the busiest travel periods of the year.
By Lara Ewen • Nov. 5, 2025 -
Conversions drove Marriott’s Q3 portfolio growth as US RevPAR dipped
Despite weaker demand in lower chain scales, Marriott held its full-year 2025 RevPAR growth outlook steady in the third quarter, and a record pipeline was a bright spot.
By Jenna Graber • Nov. 4, 2025 -
Hotel demand slow ahead of FIFA World Cup 2026
Minimum stay requirements and fans holding out on booking have put a damper on early outlooks for the event, but a surge is coming, according to hospitality data provider Lighthouse.
By Lara Ewen • Oct. 31, 2025 -
MGM Resorts revenue dragged down by continuing losses in Las Vegas
Growth in China and from its digital division helped stem Q3 losses as the company looks to fourth-quarter stabilization following the divestment of its Northfield Park operations.
By Lara Ewen • Oct. 30, 2025 -
Hotel Tech-in: The system recycling water at Waldorf Astoria Beverly Hills
Epic Cleantec collects and treats the hotel’s wastewater, which is then reused to irrigate landscaping and vegetation at the rooftop bar.
By Jenna Graber • Oct. 30, 2025 -
Retrieved from Marriott International.
Key hospitality industry takeaways from Lodging Conference 2025
At the annual event in October, executives shared the biggest challenges facing hotels this year as well as top opportunities for growth.
By Jenna Graber • Oct. 27, 2025 -
Family travel is booming. Will hotels benefit?
More parents will travel with children and grandparents in the coming year, choosing hotels over other lodging, per a survey from the Family Travel Association and NYU’s Jonathan M. Tisch Center of Hospitality.
By Jenna Graber • Oct. 24, 2025 -
IHG touts new collection brand as US RevPAR slips in Q3
The upscale to upper upscale brand will initially focus on IHG’s EMEAA region. Meanwhile, in the Americas, RevPAR in the quarter fell nearly 1%.
By Lara Ewen • Oct. 24, 2025 -
RevPAR declines hit Wyndham in Q3, but CEO remains optimistic
The company lowered its full-year RevPAR outlook on softened third-quarter results, though Geoff Ballotti said there is nothing structurally wrong with the economy segment.
By Jenna Graber • Oct. 23, 2025 -
Hotel industry urges end to government shutdown as losses hit $650M
Now entering its fourth week, the shutdown is costing the economy $31 million per day in lost hotel business, according to the American Hotel & Lodging Association.
By Lara Ewen • Oct. 23, 2025 -
Hilton posts ‘softer-than-expected’ RevPAR for ‘noisy’ Q3
Hilton kicked off the hotel industry’s earnings season on Wednesday. Could the company’s RevPAR declines foretell others’ results?
By Jenna Graber • Oct. 22, 2025 -
"Misterwives - The Scrapbook Tour / Columbus, OH - LC Pavilion" by Kristopher Perez is licensed under CC BY 2.0
Wyndham debuts subscription program in latest loyalty play
The $95 per year Wyndham Rewards Insider platform offers cost savings “across nearly every aspect of travel,” including entertainment, via a new collaboration with Ticketmaster.
By Jenna Graber • Oct. 22, 2025 -
Hotel booking windows shortened ahead of Austin’s F1 Grand Prix
Fewer travelers than last year booked hotel rooms more than six months in advance of the Texas event, reflecting a wider shift in guest confidence, per new Key Data findings.
By Jenna Graber • Oct. 21, 2025 -
Top 4 hotel trends from 2025’s Lodging Conference
At the event, hospitality executives discussed tariff and economic challenges as well as opportunities in the lifestyle segment and with artificial intelligence.
By Jenna Graber • Oct. 16, 2025 -
Hospitality CEOs share what’s top of mind at Lodging Conference
Chief executives at Highgate, Peachtree Group, Sonesta Hotels and more offered their thoughts on brand proliferation, union labor and tariffs at last week’s annual event.
By Jenna Graber • Oct. 15, 2025 -
The ‘emotional motivations’ driving traveler decisions in 2026: Hilton
Travelers will be focused on trust, familiarity and the “why,” not the “where,” when it comes to hotel and trip choices, according to a new report.
By Michele Laufik • Oct. 10, 2025 -
US travel takes $1.2B hit as government shutdown persists
The country is losing a significant amount of travel spending each second that the federal government is closed, according to the U.S. Travel Association.
By Jenna Graber • Oct. 9, 2025 -
A pulse check on US hotel performance in a challenged economy
At the 2025 Lodging Conference, executives and economists shared “a tale of two industries,” where economic turmoil affects different hotel consumer groups in starkly different ways.
By Jenna Graber • Oct. 9, 2025 -
Hotels remain the top lodging choice for holiday travelers
Although four in five hotel guests plan to stay at midscale or higher-end properties by the end of the year, “rising costs and economic uncertainty are having a lingering effect on travel plans,” per AHLA CEO Rosanna Maietta.
By Michele Laufik • Oct. 6, 2025