6 emerging hotel tech solutions that impacted hospitality in H1 2026

From back-of-house robot assistants to artificial intelligence-powered HVAC systems, these technologies are having an influence on the industry.

By Noor Adatia • July 9, 2026

Mews lays off 15% of staff in pivot to ‘AI-native’ future

The decision was a “difficult” one and is reflective of the current AI landscape in hospitality, founder Richard Valtr shared on LinkedIn.

By Noor Adatia • July 8, 2026

Hotel Tech-in: The dual-strategy loyalty product producing instant rewards

Using artificial intelligence and behavioral data, Laasie provides travelers with a highly personalized hotel loyalty experience that drives returns for owners.

By Jenna Graber • June 30, 2026

The hotels AI recommends are not necessarily the best. They are the ones that showed up.

AI discovery is reshaping hospitality. Early movers are building unbeatable advantages right now.

By Rezolve Ai • June 29, 2026

Travelers are game for AI discovery but want to keep agency

Even as comfort with AI grows, consumers still express a desire for control over the process and are more willing to collaborate with AI than completely hand over the reins.

By Kristen Doerer • June 26, 2026

Hotel deal activity slows, with capital focusing on luxury, wellness

Buyers are focused on the upper end of the market, with upscale, upper upscale and luxury assets comprising 73% of deals over the last six months, per PwC’s U.S. midyear outlook.

By Noor Adatia • June 25, 2026

Inside Choice Hotels’ next phase of technology innovation

Choice Chief Data, AI and Technology Officer Anna Scozzafava shares how the company is deploying artificial intelligence to create value for both owners and guests.

By Jenna Graber • June 24, 2026

Workers prefer a human-centered approach, still anxious about AI: Hilton

A new report examines how hospitality-inspired leadership, community, mentorship and purpose drive retention and performance in the workplace.

By Noor Adatia • June 23, 2026

Top takeaways from 2026’s NYU International Hospitality Investment Forum

At the annual investor conference, hotel leaders talked travel demand, the future of artificial intelligence and their predictions for the rest of the year.

By Noor Adatia • June 17, 2026

Marriott debuts AI-powered hotel search tool Ask Bonvoy

The natural language search experience for travelers debuts as Marriott carries out a broader enterprisewide artificial intelligence deployment strategy.

By Jenna Graber • June 17, 2026

Your revenue team doesn’t have a data problem

The revenue leak isn't your data. It's the gap between knowing and deciding.

By Juanjo Rodriguez • June 15, 2026

AI Is becoming the new front door to hospitality discovery

Travelers are asking ChatGPT and Gemini where to stay. Is your brand part of the conversation?

June 15, 2026

Mews founder on how AI can deepen human connection at hotels

Richard Valtr believes the human aspect of hospitality can be preserved — and even strengthened — through the strategic use and implementation of artificial intelligence.

By Noor Adatia • June 11, 2026

Choice Hotels names Tony Pallas chief technology officer

The appointment comes after Choice partnered with AWS on an enterprisewide artificial intelligence deployment and debuted a slate of AI-powered tools.

By Jenna Graber • June 8, 2026

Hapi CEO shares how hotels can go from ‘AI-ready’ to ‘AI-enabled’

Jeff Bzdawka on why AI only works with the right data set and the importance of aligning the tech with business needs.

By Noor Adatia • June 8, 2026

Where Priceline wants to take travel booking with agentic AI

Online travel companies are racing to go agentic. While some brands are focusing on customer support, others are focusing on search discovery. Priceline's agentic assistant Penny works to do both.

By Kristen Doerer • June 5, 2026

IHG Hotels & Resorts launches ChatGPT app

The artificial intelligence chatbot aims to make it easier for travelers to find IHG hotels and book their stays.

By Noor Adatia • June 4, 2026

Hotel CEOs talk the economy, travel demand and AI at NYU IHIF 2026

Leaders from Hilton, Hyatt, Accor and more discussed international travel ahead of the FIFA World Cup and how technology could impact hotel operations at NYU’s International Hospitality Investment Forum.

By Jenna Graber • June 3, 2026

Mews, SiteMinder partner on hotel distribution solution

The Mews Channel Manager powered by SiteMinder brings together “pricing, distribution and performance all in one place,” said Mews Founder Richard Valtr.

By Jenna Graber • May 29, 2026

Hotel Tech-in: The AI concierge leveling up human-led hospitality

Magic Moment Resort & Kids Club, a Dazzler Select by Wyndham property, is partnering with Worldie AI to enhance the guest experience and emphasize in-person hospitality. 

By Noor Adatia • May 27, 2026

To protect profits, hotels must scale IT infrastructure

By upgrading to stronger, more resource-efficient infrastructure, hotels can power the artificial intelligence initiatives that will protect their profitability today, writes Kevin Cochrane, chief marketing officer at Vultr.

By Kevin Cochrane • May 22, 2026

Nearly all hoteliers use AI, but some experiences should be human-led: Mews

As more hoteliers embrace artificial intelligence, revenue is emerging as their next priority, ahead of efficiency or cost reduction, per a new survey.

By Noor Adatia • May 21, 2026

TikTok looks beyond brand discovery with travel booking and more

The new TikTok Go travel offering will enable users to find and book travel without needing to leave the app.

By Peter Adams • May 19, 2026

Marriott CIO talks enterprisewide AI deployment strategy

Global Chief Information Officer Naveen Manga said during a virtual event that 2026 is “a year for scale,” as the company continues a multiyear technology transformation with “ambition and caution.”

By Jenna Graber • May 18, 2026

The new alliance uniting the hotel industry’s efforts around artificial intelligence

Hotel technology expert Ira Vouk formed the AI Hospitality Alliance in part to help solve fragmentation and spur innovation across the hotel industry.

By Noor Adatia • May 12, 2026