Consumer Trends

  • Valencia Hotel Group acquired Cavalry Court, along with another boutique hotel in College Station, Texas.
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    Courtesy of Valencia Hotel Group
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    Valencia Hotel Group makes college town play with Texas acquisitions

    The two boutique College Station deals come as more hotel players eye growth opportunities in “stable” university-supported markets across the U.S.

    By • July 24, 2024
  • The Phoenix metropolitan area has seen growing hotel occupancy, ADR and RevPAR in recent years driven by strong travel fundamentals.
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    dszc via Getty Images
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    Deep Dive // Hot Markets

    Market Spotlight: Phoenix

    Sports tourism and a flourishing manufacturing sector are driving hotel performance gains as well as investor and developer activity in the metro area.

    By • July 16, 2024
  • An aerial view of high rises in Miami.
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    Art Wager via Getty Images
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    US lodging prices fell in June

    Prices across economic sectors are easing, with travel costs leading the way, according to the U.S. Travel Association’s monthly Travel Price Index.

    By • July 16, 2024
  • A hand pours sauce on a cut of fish.
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    Courtesy of Hilton
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    Hotel restaurants use storytelling, immersive experiences to draw repeat guests

    Successful concepts center narratives, offer signature experiences and are well-attuned to changing customer tastes, experts say.

    By Brian Martucci • July 15, 2024
  • HotelsHero, the AI-powered luggage storage management system, launched in May.
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    Courtesy of HotelsHero
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    Hotel Tech-in: The AI-powered system safely storing guest luggage

    The recently launched HotelsHero stores guests’ baggage on-property without lockers or added costs for hoteliers.

    By • June 27, 2024
  • The Biden administration signed into law legislation that gives TikTok owner ByteDance one year to sell the platform or face a nationwide ban.
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    Dan Kitwood via Getty Images
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    How a TikTok ban could impact hotel marketing efforts

    Hospitality industry pros share what hotels stand to lose from a potential ban as well as alternative hotel marketing strategies to consider.

    By • June 18, 2024
  • Romer House Waikiki, the first adults-only hotel on Hawaii’s Oahu Island, is officially open.
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    Courtesy of REM Public Relations
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    Highgate opens first adults-only hotel on Oahu

    The boutique Romer House Waikiki will target the travelers-without-kids demographic on the island, according to Highgate Hawaii President Kelly Sanders.

    By • June 17, 2024
  • A TV screen displays a QR code for guests to scan that leads to the Timeshifter app.
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    Courtesy of Timeshifter
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    Hotel Tech-in: The app helping guests beat jet lag

    InterContinental Hotels & Resorts has tapped Timeshifter, which uses science to help travelers navigate time differences, to improve the guest experience.

    By • May 31, 2024
  • A woman in a crowd holds a phone camera above her head.
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    Spencer Platt via Getty Images
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    McKinsey on the future of travel — and the opportunity for hotels

    Hospitality players will need to adapt to “nuanced and proliferating” traveler types to succeed, McKinsey Associate Partner Jasperina de Vries told Hotel Dive.

    By • May 29, 2024
  • The exterior of the Fiserv Forum.
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    Daniel Boczarski via Getty Images
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    How political party conventions are impacting hotel rates in Chicago, Milwaukee

    Research from hospitality data provider Lighthouse shows the Republican and Democratic National Conventions are having “vastly different” effects on the cities’ respective hotel markets.

    By • May 23, 2024
  • Stock image of hotel room
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    onurdongel via Getty Images
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    Hotels to see ‘marginal’ performance gains despite economic woes: PwC

    Hotel occupancy, ADR and RevPAR will rise this year and into 2025 even as “economic uncertainty and geopolitical tensions” continue, the professional services company forecasts.

    By • May 23, 2024
  • Female with luggage arriving at hotel with receptionist waiting for welcoming.
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    jacoblund via Getty Images
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    US hotel RevPAR to grow 3% for remainder of 2024: CBRE

    Despite a “weaker than expected” first quarter, CBRE analysts forecast an uptick in international visitors, election-related events and muted supply growth will drive RevPAR results.

    By • May 21, 2024
  • A person pushes a stroller and another person pushes a luggage cart.
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    Mario Tama via Getty Images
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    The summer 2024 travel trends that will impact hotels

    Americans hitting the road this summer will have different demographics, budgets and reasons for travel — and more of them are opting for alternative lodging.

    By • May 21, 2024
  • Pink and purple flowers hang from the ceiling in a hotel lobby.
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    Courtesy of Cris Molina for IHG Hotels & Resorts
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    IHG, Marriott launch ‘multisensory’ offerings for luxury and lifestyle guests

    The amenities debut as guests increasingly seek unique experiences and a greater connection to nature, particularly at lifestyle hotels.

    By • May 17, 2024
  • A photo of planes' tails.
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    Spencer Platt via Getty Images
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    The Gen Z traveler has landed: Here’s what the numbers say

    With 72% of millennials and 65% of Gen Zers planning to spend more on travel this year than 2023, brands need to connect at each step of the journey.

    By Sara Karlovitch • May 3, 2024
  • Solar eclipse draws travelers to hotels
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    Justin Sullivan via Getty Images
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    Total solar eclipse drives hotel RevPAR gains across US

    Hotels in larger urban areas along the path of totality from Texas to Maine saw higher performance boosts from the April 8 event, with Indianapolis seeing the greatest impact.

    By • April 23, 2024
  • Female with luggage arriving at hotel with receptionist waiting for welcoming.
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    jacoblund via Getty Images
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    Customer satisfaction with lodging is back to pre-pandemic levels: report

    Hilton brands, in particular, came out on top in this year’s American Customer Satisfaction Index Travel Study.

    By • April 23, 2024
  • The exterior of a Great Wolf Lodge property.
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    Courtesy of Great Wolf Lodge
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    Hilton Grand Vacations, Great Wolf Lodge partner on guest benefits

    Guests will be able to book Great Wolf Lodge stays with HGV club points, as the vacation ownership company courts experiential and family travelers.

    By • April 18, 2024
  • A canvas tent on wooden stilts in a forest.
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    Courtesy of Under Canvas
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    Under Canvas expands to California as glamping market heats up

    The upscale outdoor hospitality company will open an 80-acre camp near Yosemite National Park in 2025.

    By • April 12, 2024
  • The skyline of the city of St. Louis, Missouri on the banks of the Mississippi River.
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    Art Wager via Getty Images
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    St. Louis led US for year-over-year events volume growth in March

    The market saw 24.3% growth in events volume last month bolstered by sports and national association happenings, outpacing major cities like Las Vegas and Seattle, according to Knowland.

    By • April 9, 2024
  • Person with Suitecase
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    Prostock-Studio via Getty Images
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    Travel and tourism to make record global economic contribution in 2024

    The sector will contribute $11.1 trillion to the global economy this year, though the U.S. will lag behind other tourism markets, the World Travel & Tourism Council forecasted.

    By • April 8, 2024
  • People check into hotel
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    South_agency via Getty Images
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    Younger travelers, AI and sustainability to shape future of travel: Deloitte

    Hotels are already working to court eco-conscious travelers, but demographic shifts and the rise of AI-powered booking may lead the industry to rethink loyalty and personalization.

    By • April 4, 2024
  • HKS was responsible for the design of the AutoCamp in Zion, Utah.
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    Permission granted by HKS
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    Hospitality experts talk ‘glamping’ trend impact on hotels

    Leaders from global design firm HKS shared what’s driving increased demand for outdoor-centric accommodations and what hotels need to know about the growing travel trend.

    By • March 29, 2024
  • Child-centered lifestyle brand Hotel Bambinee launched.
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    Courtesy of Hotel Bambinee
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    Child-centered lifestyle brand Hotel Bambinee launches

    With amenities for kids and a modern, stylish design for adults, the new brand aims to “deliver an experience that celebrates families” — something other lifestyle hotels don’t typically prioritize.

    By • March 27, 2024
  • Hotel guest looks out window
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    simon2579 via Getty Images
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    US hotel RevPAR will grow 3% in 2024: CBRE

    The recovery of international travel, plus heightened group and meetings business, will fuel U.S. hotel performance, particularly in urban markets.

    By • March 25, 2024