Brands


  • Choice Hotels International headquarters at the Pike & Rose development in North Bethesda, Maryland.
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    Courtesy of Choice Hotels International
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    Choice Hotels International CEO Patrick Pacious exits

    The company has appointed Dominic Dragisich, chief growth and strategy officer, as interim CEO.

    By May 20, 2026
  • Orlando, Florida skyline with water in foreground
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    Getty Images
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    2026’s top meeting hotels and destinations in North America: Cvent

    Texas’ JW Marriott Austin took the top spot, while Gaylord-branded and Las Vegas-based properties had a strong showing on this year’s ranking.

    By May 20, 2026
  • A photograph of a hand holding up a cheeseburger above a white plate. The plate is on a wooden table and there is a blue card on the left that says Wyndham Rewards. On the right there is a paper bag that says Applebee's To-Go.
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    Courtesy of Applebee's
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    Applebee’s offers free delivery to Wyndham Rewards members

    The partnership could expand Applebee’s off-premise channel, which grew by 3.5% to make up nearly 24% of sales during the first quarter.

    By Julie Littman • May 19, 2026
  • a headshot of executive Naveen Manga
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    Permission granted by Marriott International
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    Marriott CIO talks enterprisewide AI deployment strategy

    Global Chief Information Officer Naveen Manga said during a virtual event that 2026 is “a year for scale,” as the company continues a multiyear technology transformation with “ambition and caution.”

    By May 18, 2026
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    Courtesy of Four Seasons Hotels and Resorts
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    Four Seasons appoints Robert Fritz as executive chairman

    Fritz, a longtime executive at Cascade Investment, will guide the brand’s long-term strategy, while founder Isadore Sharp will become chairman emeritus.

    By May 15, 2026
  • Living area in a hotel room
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    Courtesy of Travel + Leisure Co.
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    Travel + Leisure Co. bets on outdoor hospitality with Eddie Bauer Adventure Club

    The inaugural Utah resort comes as Travel + Leisure plots further expansion in the experiential hospitality space, per CEO Michael Brown.

    By May 15, 2026
  • The Hyatt Regency Washington on Capitol Hill is seen on August 21, 2024 in Washington, DC.
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    Anna Rose Layden via Getty Images
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    Hyatt taps new head of Americas following recent leadership changes

    The company named Adam Rohman to the role, succeeding Pete Sears, after appointing other key executives across its Essentials and Luxury portfolios.

    By May 13, 2026
  • An image shows inside a guestroom bathroom at a Studio 6 Plus hotel.
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    Courtesy of G6 Hospitality
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    G6 Hospitality’s new Studio 6 Plus brand signs 18 extended stay hotels

    Two weeks after the brand launched, G6 entered a development agreement with Natson Hotel Group to open the properties across “key growth markets.”

    By May 13, 2026
  • A room at The Margot Hotel San Diego Gaslamp Quarter.
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    Courtesy of Hilton
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    Hilton opens ‘personality-driven’ Outset Collection hotel in San Diego

    With the addition of The Margot Hotel San Diego Gaslamp Quarter, Hilton capitalizes on a “massive opportunity” to expand its collection brand portfolio.

    By May 12, 2026
  • A crowd of travelers in a busy airport.
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    Brandon Bell via Getty Images
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    Hotels post brighter performance in Q1 as travel demand improves

    In the first quarter of the year, hotel companies saw widespread U.S. RevPAR growth, hit development milestones and leveraged AI in new ways.

    By May 11, 2026
  • An exterior image of a hotel
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    Ethan Miller via Getty Images
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    Wynn Resorts reports 10% RevPAR uptick in Vegas as market strengthens

    Following the Q1 gains, CEO Craig Billings said he feels optimistic about Las Vegas operations for the remainder of 2026 as performance trends positively.

    By May 8, 2026
  • Krishna Paliwal
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    Courtesy of G6 Hospitality
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    G6 Hospitality enters midscale extended stay with new leadership appointment

    Former Wyndham executive Krishna Paliwal has been named president of midscale extended stay, “establishing the foundation for the segment’s long-term growth.”

    By May 7, 2026
  • A travelers uses Wyndham's new native ChatGPT app to search for hotel recommendations.
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    Courtesy of Wyndham Hotels & Resorts
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    Wyndham, Choice Hotels debut new AI-powered tools

    Wyndham launched a native ChatGPT app to assist travelers in hotel search and booking, while Choice rolled out a slate of solutions to improve operational efficiency for owners.

    By May 7, 2026
  • The logo of a Marriott hotel
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    Brandon Bell/Getty Images via Getty Images
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    Marriott posts solid Q1 RevPAR growth, raises 2026 guidance

    The first-quarter gains were buoyed by resilient travel demand, CEO Anthony Capuano shared. Marriott also made strides on the development and technology fronts.

    By May 6, 2026
  • The exterior of a Hyatt Regency hotel.
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    Getty Images
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    World of Hyatt restructures loyalty program award chart

    Starting May 20, 136 hotels and resorts will shift to different award categories, while a new points redemption framework takes effect, as travelers prioritize transparency and flexibility. 

    By May 6, 2026
  • Exterior of a hotel
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    Courtesy of Hilton
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    Tempo by Hilton to open first hotel in Pennsylvania

    The 140-room Tempo by Hilton SouthSide Arts District in Bethlehem supports the lifestyle brand's expansion in the mid-Atlantic region.

    By May 5, 2026
  • An view of Park Hyatt Beaver Creek in Avon, Colorado.
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    Retrieved from Beaver Creek Resort on May 05, 2026
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    Braemar Hotels & Resorts sells Park Hyatt Beaver Creek for $176M

    Expected to close this month, the Colorado mountain resort transaction comes as Braemar pursues a sale of its business.

    By May 5, 2026
  • A tent at Under Canvas White Mountains
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    Courtesy of Under Canvas
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    Under Canvas appoints new CEO

    Noah Brodsky takes over at the helm of the upscale outdoor hospitality brand as it plots growth amid increasing demand for place-based stays.

    By May 4, 2026
  • The exterior of a Hyatt Regency hotel.
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    Getty Images
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    Luxury drove Hyatt RevPAR growth in Q1

    Hyatt’s luxury brands fueled RevPAR growth in the quarter, with CEO Mark Hoplamazian noting, “If there's any sign of weakness in terms of the high-end customer, we have not seen it.”

    By Lara Ewen • May 1, 2026
  • Choice Hotels International headquarters at the Pike & Rose development in North Bethesda, Maryland.
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    Courtesy of Choice Hotels International
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    Choice Hotels reports Q1 development gains buoyed by conversions

    CEO Patrick Pacious highlighted increasing demand for the brand’s extended stay category, which remained a key growth driver in the first quarter of 2026.

    By May 1, 2026
  • The exterior of a Motel 6 hotel.
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    Getty Images
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    G6 Hospitality launches Studio 6 Plus extended stay brand

    The new-construction brand adds “security, space, and home-like features” for guests intending to stay for a week or longer, per CEO Sonal Sinha.

    By April 30, 2026
  • Wyndham Hotels & Resorts opened its second Echo Suites extended stay hotel in Plano, Texas.
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    Courtesy of Wyndham Hotels & Resorts
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    Wyndham reports flat US RevPAR in overall ‘strong’ Q1

    CEO Geoff Ballotti highlighted “faster-than-expected” RevPAR recovery for Wyndham’s U.S. select-service brands and a record development pipeline of 259,000 rooms.

    By April 30, 2026
  • An image of the Bellagio Las Vegas, now part of MGM Collection with Marriott Bonvoy.
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    Courtesy of Marriott International
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    MGM Resorts posts record net revenues, Las Vegas uptick in Q1

    CEO Bill Hornbuckle said first quarter Sin City performance was driven by solid convention bookings and voiced optimism for the rest of 2026.

    By April 30, 2026
  • Interior of a hotel guest room
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    Courtesy of Castlerock
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    Westin Nashville completes $13.5M renovation as business and leisure demand evolves

    The revamp prioritized “high-impact, revenue-generating areas” including the hotel’s 456 guest rooms and meeting spaces, according to owner Castlerock.

    By April 29, 2026
  • algorithmic pricing,  Cendyn, Caesars, DOJ
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    Getty Images
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    Caesars ends Q1 with Las Vegas in ‘healthier spot’ following rocky 2025

    The resort operator saw solid occupancy and ADR growth in Sin City during the first quarter of 2026, due in part to strong group and convention demand, per COO Anthony Carano. 

    By April 29, 2026